Communications Officer / Content Writer



Marketing & Communications
Posted on Monday, September 4, 2023

At Cadmus, we believe every student should have equal opportunity to achieve academic excellence, that’s why we’re changing how the world learns!

Cadmus is a global EdTech company purposefully built for the higher education sector to break down global learning barriers by providing educators and diverse student cohorts with access to high-quality learning and assessment. Built on rich, student-centric values, Cadmus empowers individuals to achieve their highest potential and graduate with the critical skills and knowledge to profoundly impact our workforces, communities, and evolving world.

A Bold Plan for Global Impact

At Cadmus, we’re working hard in pursuit of an ambitious, world-shaping goal: To provide 1 billion students with access to high-quality education by 2050. That’s why we need a Communications Officer to join our team and help champion our brand globally.

At Cadmus HQ, we’re doing a lot of great work at a rapid rate to create a profound impact on our world through the power of education. With Cadmus currently being used in 50+ countries, we’re looking for a Marketing Manager who is an exceptional communicator and brand curator to join our commercial team!

Reporting to the Chief Marketing Officer, the Marketing Manager will be responsible for:

  • Manage Cadmus’ brand narrative at every touch point through exceptional communications across all publicly-facing channels and assets.
  • Generate high-value, engaging communications content developed in collaboration with Cadmus’ university partners to increase our brand awareness and perceived brand value in the higher education sector across all owned channels and assets including; email campaigns, case studies, blog posts, thought leadership articles and research papers.
  • Produce quarterly product and company updates for Cadmus users across the various stakeholder levels to support new feature awareness, adoption and user retention on the platform.
  • Support the sales team with tender writing and strategic communications materials to convert prospective customers into secured new business.
  • Write and publish public relations news articles based on company updates and impactful changes within the higher education landscape.
  • Develop and maintain relationships with leading higher education journalists across Australia, New Zealand, the United Kingdom and the United States of America.
  • Work in partnership with the graphic designer to manage and enhance Cadmus’ social media presence through pre-planned curated content that increases engagement, account following and lead generation.
  • Produce quarterly business updates for shareholders and board members, and support Cadmus’ Advisory Board in quarterly meetings through meeting minutes and follow-up communications materials.

Professional Skills and Requirements

  • Bachelor of Marketing, Communications or Journalism (essential)
  • 5+ years’ experience in a sophisticated B2B marketing role (essential)
  • A strong portfolio of varying communications pieces i.e. thought leadership and press releases (essential)
  • Highly articulate written and verbal communication skills with an attention to detail (essential)

Prior Exposure to Marketing Platforms

  • CRM Systems, preferably HubSpot
  • Google Analytics Certified
  • CMS Systems, preferably WordPress and Elementor

Personal Attributes

  • High attention to detail, with the desire to create market-leading content that propels Cadmus forward and sets us apart from competitors
  • Self-starting, solution-orientated individual who can problem solve and take initiative
  • Team player who enjoys assisting their teammates and collaborating across departmental projects
  • Fast passed individual who is happy to go the extra mile to ensure project outcomes are exceptional
  • Genuine passion for education and impacting the world through Cadmus’ company mission
  • A flexible working culture where you have the option to work from Melbourne HQ or remotely
  • Learning allowances; because we don’t just have words on a website, we genuinely do what we say and provide educational opportunities to all (including the Cadmus team)
  • A diverse and inclusive workplace where there are no barriers to anyone succeeding
  • A surrounding team of mission-driven individuals who genuinely love what they do
  • Equity incentives
  • The ability to work from any global location as we continue to achieve rapid growth
  • Mentoring and succession planning for your career
  • Daily pats from Homer, our resident (and super cute) dog!