Activation Assistant (Paid Digital Marketer)

Lendi

Lendi

Marketing & Communications
Melbourne, VIC, Australia
Posted on Dec 20, 2024

Company Description

Lendi Group is the group born out of the merger of Aussie Home Loans and Lendi. As a Group we operate a multi-brand strategy across Aussie Home Loans and Lendi, pulling together a truly personalised home loans experience for the Australian audience that balances both human support and smart technology.

We’re revolutionising the industry with best-in-class technology and a suite of tools that takes the hard work out of home loans – for our Customers and Brokers alike.

At Lendi Group we value work life balance. Our flex-first policy enables our team members to choose how they do their best work; home, office, or flex!

Diversity, Equality, and Inclusion are fundamental to the success of Lendi Group. We’re passionate about fostering an environment where our team members feel valued and supported and we celebrate everyone’s unique identity.

To learn more about life at Lendi Group check out our blog: https://www.lendi.com.au/inspire/category/life-at-lendi/

About the Team

You’ll join an industry-leading, in-house performance marketing team reporting directly to a Performance Manager. Together, you’ll drive Lendi Group’s digital marketing strategies to attract new customers and support our brokers across Aussie Home Loans and Lendi. Your role will focus on Google Ads, Meta campaigns, and emerging platforms like TikTok and programmatic advertising. This is your chance to flex your skills while collaborating with top-notch marketing minds across creative, UX, customer journeys, and brand teams. Whether you’re optimising campaigns, brainstorming new ideas, or analysing data, every day will bring exciting challenges and opportunities to grow.

Job Description

In this hands-on role, you’ll:

  • Assist in designing and launching paid digital marketing campaigns to hit ambitious goals.
  • Be strong in analytics, being able to identify and optimise CPAs, CPCs and A/B testing.
  • Manage campaigns directly within platforms like Google Ads, Meta Ads Manager, and TikTok.
  • Partner with internal analytics teams to identify and act on opportunities for optimisation.
  • Provide campaign performance insights to the team, and help optimise based on results.
  • Collaborate with media partners, digital partnerships, and content teams to amplify impact.
  • Ensure all marketing communications align with brand guidelines and compliance standards.

Qualifications

Qualifications

  • 1–3 years’ experience in digital marketing (agency or client-side).
  • Strong skills in Google Ads and Meta (Facebook & Instagram) marketing.
  • Bonus points for exposure to programmatic advertising, TikTok, or app marketing.
  • A passion for performance marketing and an eagerness to learn and grow.
  • Excellent communication skills and an ability to work collaboratively.
  • Detail-oriented, with a knack for identifying risks and proposing solutions.

We'll be reviewing applications over the festive season and contacting candidates from 6th January.

Additional Information

  • We’re Flex First which means we’ve fully embraced flexible working from home and have metropolitan city offices for those who do want to work from the office.
  • We offer extended Paid Parental Leave: we celebrate our growing Lendi Group family with up to 26 weeks leave for primary carers and up to 4 weeks for secondary carers.
  • An additional week’s Loyalty Leave each year after reaching 3 years’ service.

We are a people-first company that invests in initiatives to promote a healthy work environment, such as offering an Employee Assistance Program and social groups such as our industry-leading Women in Technology group.

Our culture is guided by our 3 core values: We Are Stronger United; Act Like You Own It; and Keep Home Loans Human. Our values are part of our core DNA that helps Lendi Group to attract, engage and evolve the right talent and build best-in-class products.

Lendi Group is a 2024 Circle Back Initiative Employer; we value a positive candidate experience and commit to respond to every applicant. Once we have received your application, we will reach out to you via email.

Feeling like you don’t meet all the skills listed? That’s ok; we are always on the lookout for different skills, experience, and qualities and so we’d still like to hear from you.

#Lendigroup #LI-GP2 #LI-Hybrid